If you've managed to keep up with the buying-and-selling of the movie rights to Marvel's stable of superheroes, you'll know that Sony owns the rights to Spider-Man, but it turns out that it could have owned the whole shebang in a proposed deal 20 years ago - that it turned down.
The Big Picture: The Fight for the Future of Movies - an upcoming book by Ben Fritz - recounts the moment in 1998 (via io9) when a Sony executive apparently stated that "nobody gives a s**t about any of the other Marvel characters. Go back and do a deal for only Spider-Man.”

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